Inside EA

I’ve just talked with the PR Manager for EA Games, Johnathan Goddard. (He was in my office for a presentation and I nabbed him after.) Remember that cheeky reference to the Pirate Bay in that trailer? I was wondering about that, so I asked him how much piracy affected the movement towards free-to-play.
“Massively,” he said. [...]

Battlefield Heroes: Trailer, Evil?

There’s a trailer, folks:

The trailer is a bit lame, if you ask me, but it does explain the game concept fairly well. I laughed at the reference to these guys.
And there’s an article in Gamasutra where the designer talks all about it. Turns out there’s more to it than just buying customizable character bits, people [...]

EA Microtransactions display worrying signs of Evil

We’ve posted about microtransactions before on Objective 514. That post spawned quite a bit of discussion. Most of you seemed cool with paying for stuff - snazzy hats, for instance - as long as the stuff you bought didn’t actually affect game performance.
Well, guess what - the barely-established taboo has already been broken. By EA, [...]